Saturday, June 15, 2019

Job satisfaction for MacDonald fast food restaurant Case Study

Job satisfaction for MacDonald fast food restaurant - Case Study ExampleHamburgers, cheeseburgers, chicken, French fries, soft drinks, milkshakes and desserts are any(prenominal) of the items sold by McDonalds. Recently McDonalds has diversified its operations into many other areas. For example, With the introduction of specialty coffee, McDonalds became more than than just a fast food restaurant. at once you could come during the evenings and sit in the McCafe, sipping cappuccino while discussing the subtleties of 20th century French philosophy (McDonalds A History Of Innovation). According to the National Restaurant Association, American gross revenue of fast food totaled $163.5 billion in 2005. Total sales for McDonalds grew 5.6 percent in 2005, and the company now has 30,000 franchised stores in more than 120 countries(Wilson).(See accessory for more details). In short, McDonalds is one of the rapidly growing organizations in the world. Even though recent recession hit many of the restaurant chains drastically, McDonalds escape without any serious injuries. At the alike time, many people believe that the job satisfaction of the employees of McDonalds is not so good because of the demanding work culture. It should be storied that job satisfaction is an important entity for the workers of modern era. Any lapse in job satisfaction may result in increased turnover direct and the image of the organization could be spoiled. This paper conducts a SWOT analysis of McDonalds with respect to job satisfaction among employees. SWOT analysis Strengths A New York multiplication article chronicles the efforts of one McDonalds franchisee in Missouri who has outsourced his drive through regulate-taking to Colorado. According to the franchise owner, outsourced ordinance taking allows him to handle 30 additional cars per hour. At the same time, the error rate in order taking was cut significantly as the ordering process has become more efficient and accurate (McDonald s A History Of Innovation). Innovation is the major strength of McDonalds. The company never hesitated to incorporate modern business strategies and servicing techniques in its premises. It should be noted that outsourcing and offshoring are ii of the most modern business strategies adopted by modern organizations to exploit the globalized business climate. As mentioned earlier, internationalization of offshoring of business helped McDonalds to establish business in more than 120 countries at present. it should be noted that the business in America is almost saturated for McDonalds at present since it has outlets in virtually every shoetree of America. It is impossible for McDonalds to expand further in America. Because of the above awareness, the company started internationalization of business, which brought dividends to them. Same way, out sourcing also helped the company immensely in increasing its revenue. many people have the illusion that outsourcing may help only the manuf acturing industry and it has nothing to do with the service industry. However, McDonalds proved such belief wrong. It has outsourced the majority of the order taking jobs. It should not be forgotten that it is extremely difficult in America and other European countries to find enough labor to work in lower level positions. Manpower shortage is immense in these regions and hence companies forced to outsource their jobs as much as possible. Outsourcing of order taking and order processing helped McDonalds to improve its operating efficiency immensely. Previously, the

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